Airline safety videos have come a long way. At time, they captivate us. At other times, they bore us to tears. Consumerist seems to think that the latest video from United is among the worst they’ve ever seen. As Chris Morran of Consumerist says:
“All the safety stuff you already knew is finally over around the 4:15 mark, but United has to crank up the Gershwin full blast to waste another 15-20 seconds of your time with people you will never meet telling you how much they appreciate you.
“We’re taking an approach of sophisticated humor that reflects our brand,” a rep for the company tells the Chicago Tribune.
We’ll disagree that the video is sophisticated or humorous, but we do agree that the bloated, stagnant, and overlong clip does indeed reflect the United brand.”
Yikes. That’s pretty harsh. Watch the video for yourself and let me know if you think this is the bottom of the barrel when it comes to airline safety videos.